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PRM Media Channel: An Irreplaceable and Diverse Tool - Media!
Almost two years since the outbreak of COVID-19, the economics of each country has been resumed on track. With the rising vaccine coverage rate in the most developed countries, they have eased the restriction of physical exhibitions, which means exhibitions will return to normal again.
Do you think the attendance of physical events are still mainstream? That’s the doubt and uncertainty. Therefore, audiovisual marketing methods in many industries have boomed in recent 2 years. Because, audiovisual marketing methods including video marketing provides an instant substitute for face to face communication where the physical distances or pandemic is an obstacle.
With the rapid increase of internet usage around the world, especially in the duration of the pandemic, PRM understands this is the future trend. Therefore, since August 2020, we have strived to operate PRM Media Channel on multiple platforms; on our website,YouTube, Facebook and LinkedIn by producing our own programs and displaying machine videos of Taiwanese manufacturers who specialize in the plastic and rubber industry. Over a year, our YouTube subscribers have increased 92%, from 3,460 to 6,632. Thanks for our audiences’ support this constant growth continues day by day, this is our motivation to continue to create useful contents for them.
The following table shows the current programs PRM Media Channel is running. Let’s introduce you to how PRM Media Channel uses YouTube to link Taiwanese manufacturers and international buyers around the world .
Short videos
TikTok, a popular and worldwide used app, has been entertaining and occupying more and more people's lives. A video less than 60 seconds with vertical size which adapts to your smartphone screen whatever brands you are using. YouTube has observed the phenomena and the global trend so that it has upgraded its platform with a new function called “Shorts”.
PRM also jumps on this train to produce short videos to enrich its content. By trimming a machine video in 30 seconds to introduce local manufacturers; therefore, audiences could obtain the information instantly and acknowledge. Moreover, to make the content entertaining, we have filmed short videos with creativeness and innovation.
Machine short video
Entertaining short video
Machine videos and interview of suppliers (based on 15 categories on PRM-TAIWAN)
On PRM Media Channel, overseas buyers could find diverse videos in accordance with the machine categories that they are interested in.
https://www.youtube.com/c/PRMTaiwan/playlists
PRM Industry Insight
By interviewing the relevant organizations in the plastic and rubber industry and dealers of Taiwaness suppliers around the world, audiences would obtain and understand the situation and development in the industry.
PRM What to Say
This is an original program from PRM that contains the basic knowledge or theories of machines and daily used goods made in plastic or rubber. The purpose we make is to convey the educational content to all audiences within a few minutes.
Our mission is to promote Taiwanese manufacturers and to be an international media platform specializing in the plastic and rubber industry. So far, you must have a complete understanding of PRM Media Channel. Do not hesitate to visit our YouTube channel and social media platforms to learn more about us.
Do you think the attendance of physical events are still mainstream? That’s the doubt and uncertainty. Therefore, audiovisual marketing methods in many industries have boomed in recent 2 years. Because, audiovisual marketing methods including video marketing provides an instant substitute for face to face communication where the physical distances or pandemic is an obstacle.
With the rapid increase of internet usage around the world, especially in the duration of the pandemic, PRM understands this is the future trend. Therefore, since August 2020, we have strived to operate PRM Media Channel on multiple platforms; on our website,YouTube, Facebook and LinkedIn by producing our own programs and displaying machine videos of Taiwanese manufacturers who specialize in the plastic and rubber industry. Over a year, our YouTube subscribers have increased 92%, from 3,460 to 6,632. Thanks for our audiences’ support this constant growth continues day by day, this is our motivation to continue to create useful contents for them.
The following table shows the current programs PRM Media Channel is running. Let’s introduce you to how PRM Media Channel uses YouTube to link Taiwanese manufacturers and international buyers around the world .
| Program Type | Content | Time Length | Purpose |
| Short Videos | Entertainment, creativeness and promotion | ≦ 60 secs | Provide the info in a glimpse of short time |
| Machine Videos | Plastic and Rubber Machinery introductions from suppliers based on 15 categories on PRM-TAIWAN | ≦ 10 mins | Understanding of machine specs and functions |
| Interviewing Manufacturers | Company introduction, exhibition interviews, and service of turn key solutions | 8~15 mins | Understanding of manufacturers’ strengths and services |
| PRM What to Say | Education, Sustainability, Market Trends | ≦ 8 mins | Obtain the knowledge in the plastic and rubber industry |
| PRM Industry Insight | Local and global market insights in the plastic and rubber industry | ≦ 10 mins | Understanding of the situation in the plastic and rubber industry |
Short videos
TikTok, a popular and worldwide used app, has been entertaining and occupying more and more people's lives. A video less than 60 seconds with vertical size which adapts to your smartphone screen whatever brands you are using. YouTube has observed the phenomena and the global trend so that it has upgraded its platform with a new function called “Shorts”.
PRM also jumps on this train to produce short videos to enrich its content. By trimming a machine video in 30 seconds to introduce local manufacturers; therefore, audiences could obtain the information instantly and acknowledge. Moreover, to make the content entertaining, we have filmed short videos with creativeness and innovation.
Machine short video
Entertaining short video
Machine videos and interview of suppliers (based on 15 categories on PRM-TAIWAN)
On PRM Media Channel, overseas buyers could find diverse videos in accordance with the machine categories that they are interested in.
https://www.youtube.com/c/PRMTaiwan/playlists
| Machine video | Interview video |
 |
|
PRM Industry Insight
By interviewing the relevant organizations in the plastic and rubber industry and dealers of Taiwaness suppliers around the world, audiences would obtain and understand the situation and development in the industry.
PRM What to Say
This is an original program from PRM that contains the basic knowledge or theories of machines and daily used goods made in plastic or rubber. The purpose we make is to convey the educational content to all audiences within a few minutes.
Our mission is to promote Taiwanese manufacturers and to be an international media platform specializing in the plastic and rubber industry. So far, you must have a complete understanding of PRM Media Channel. Do not hesitate to visit our YouTube channel and social media platforms to learn more about us.
